American Futurist Martin Ford highlights the threat technological automation poses to the world of work. The main thesis of the rise of robots is that accelerating technology is likely to increasingly threaten jobs across industries and at a wide range of skill levels. If such a trend develops, it has important implications for the overall economy. As jobs and incomes are relentlessly automated away, the bulk of consumers may eventually come to lack the income and purchasing power necessary to drive the demand that is critical to sustained economic growth.
The book was a New York Times bestseller and it was also named the 2015 Financial Times and McKinsey Business Book of the Year Award.