The Loss Frame


Daniel Pink is one of my favorite authors; his 2001 book Free Agent Nation: The Future of Working for Yourself, changed my worldview about the future of work and freelancing. After reading the book, for a funny reason, I tried to be ambidextrous but had to give it up after a while.

New York Times bestselling author Daniel Pink in his Masterclass Session shares tactics for becoming a stronger motivator and communicator- all drawn from behavioral science for effective selling.

Daniel Pink has been exercising the art of persuasion for decades, first as a law school student, and later as a political speechwriter for Vice President Al Gore. His bestselling books draw on behavioral science to better understand how humans are motivated and gain more effective and ethical selling in dramatically changing business environments.

Named one of the most influential management thinkers in the world by London-based Thinkers 50, Daniel is the author of six books on business and human behavior, including two No. 1 New York Times bestsellers: Drive and To Sell Is Human.

Here are my favorite takeaways from viewing Daniel Pink’s Masterclass Session on Sales and Persuasion: